An additional 3 billion Asians could enjoy living standards similar to those in Europe today, and the region could account for over half of global output by the middle of this century, says this ADB report. This potentially promising future for the region sometimes referred to as the "Asian Century" though plausible, is by no means preordained. An additional 3 billion Asians could enjoy living standards similar to those in Europe today, and the region could account for over half of global output by the middle of this century, says this ADB report.